The blinking and moving banner ads at the bottom of the pages of the iPad version of the Washington Post really suck.
All in Advertising
Eventually management notices the disparity. So it will be with Google. This will be accelerated when advertising revenue starts to flatline and pressure emerges within Google to start charging for individual services that are currently subsidized by advertising. Stuff like Glass and driverless cars won’t help the situation. Nor will a walled-garden-in-disguise that pretends to be a social networking tool.
On Reading the Digital Edition of the Washington Post on the iPad Mini
I learned recently that home subscribers to the Washington Post newspaper also receive the digital edition, so I added it to my wife’s iPad Mini. What follows is a description of my initial reactions as a reader.
Oh, I know you are supposed to be able to fine-tune all the all this via Facebook settings. But I have more important things to do than to constantly rejigger confusing Facebook notification and privacy settings.
My Thumbs are Mixed on Linkedin's New Skill Endorsements
I have mixed feelings about Linkedin’s new skill endorsements.
I was disappointed to see the Nexus 7 tablet ad on Google Search yesterday.
"White Papers" Need to be Mobile, Too
Are your white papers easily accessible on mobile devices? Viewed by some as “old school” marketing devices, others still use and expect them. Just last week, for example, I was asked for a set of my own white papers by a business prospect. That experience led me to write this article.
Were I in charge of designing the Facebook smartphone, I would absolutely love what’s going on now on the web.
Ten Questions re: Does Your Tech Company Web Site Suck?
As a consultant I’m always on the lookout for my next gig. Lately I’ve been researching government contractors and consulting companies in the DC area. This is what I’m looking for as explained last week on GovLoop and Google+:
Why I Just Removed Robert Scoble and Leo Laporte from My Google+ Circles
I just removed Robert Scoble and Leo Laporte from My Google+ Circles. Here’s why.
Honest, if you want to poison your kids and rot their teeth with this stuff, that’s your prerogative.
Facebook and Dueling "Cost Benefit" Privacy Calculations
Bruce Nussbaum’s Facebook’s Culture Problem May Be Fatal is one of the crisper analyses I’ve read of the current problems Facebook s faces regarding conflicts between its emerging business model and the “privacy” of its members.
Dr. Eric Clemons’ editorial Why Advertising Is Failing On The Internet misses a couple of points.
The “free ride” we’re getting can’t last forever. Web users can’t expect to get 100% of all content free forever, otherwise certain types of content will eventually dry up. So I think outrage about what Scoble is doing is misplaced.
Last week I experimented with putting the following ad on the front right hand page of my web site:
In How Microsoft Can Win The PC/Mac Campaign my friend Jeremiah Owyang asked for comments about the new Microsoft “I’m a PC” advertising campaign.
Proposed New TV Rating Category: TV PO
Caution: this blog post contains political content, which I normally avoid.
On March 12, 1998, the Federal Communications Commission (FCC) issued an order that established requirements for installing “V-Chips” into televisions 13 inches or greater manufactured after Jan. 1, 2000.
Can Social Media Help Change the Public's Perception of the Engineering Profession?
The National Academy of Engineering has published a report called Changing the Conversation: Messages for Improving Public Understanding of Engineering. Given the importance of the engineering profession to US competitiveness and innovation, I’m hoping that the important research described in the report hasn’t overlooked the opportunities social media provide for engaging the public in the types of “conversations” the title of the report seems to promote.
A friend, a professional engineer, asked me for tips on establishing a “web presence.” This is what I wrote: