All in Social Media

No Thanks, I Prefer Sharing WITH Friction

In Whoops, I didn’t mean for you to read this Brian Solis explains Facebook’s new “frictionless sharing” model which gives people the ability, when they install a new Facebook app that makes such sharing possible, to decide whether or not they want their app-related behaviors to be automatically added to their Facebook timeline. This then makes it possible for Facebook followers to receive automatic notifications of these behaviors and provides advertisers with invaluable data on personal behavior and preferences.

On the Need to Tolerate Communication Diversity

IBM’s Luis Suarez’ blog post Social Media at Work presents basic arguments for why organizations, not just individuals, need to adopt social media as a normal part of their communication infrastructure. He suggests that organizations need to adopt social media because their employees and their customers are using social media.